Welcome to the engine room of Young + Shand. Development is the place where all the insightful strategy and brilliant thinking turns into something real. We’re not shy in saying we have one of the best website development teams in the country. Between them, there’s not much they can’t build and make beautiful.
We want to understand who the customer is, what the business goals and marketing strategy is, uncover inspiration about what we could do, and develop project objectives.
We develop personas for each distinct core customer segment, develop user stories about what they want to achieve online and then scope the required functionality to deliver this.
Taking a human centred design approach we develop sitemaps and working clickable wireframes that allow us to optimise the user journey and test the design usability. This highlights issues and opportunities before we even begin design and development.
Once we have the flow and initial prototypes done we move into detailed digital design. Great digital design is a combination of classic design, movement/animation, photography/ video. You need to combine graphics with video and movement.
We work using agile principles, we believe the ideal mix of vision, flexibility and focus help us to collaborate with clients and coworkers to create innovative work that’s on the edge. We’ll build it on a client accessible CMS with a decoupled backend. We love it when we talk techy.
We don’t like to put anything live without it being close to perfect. We use automated testing scripts, we do extensive cross browser testing and do real-world user testing to ensure sites are ready. Through this processes we check accessibility and seo standards before any site goes live.
Any website is part of a marketing ecosystem. However most of the time its at the core. The home to tell brand stories. It’s frequently a content hub. There to house the marketing content and stories that are told socially. Here’s some of work we’ve done...
A team full of developers champing at the bit to get their teeth into something new and exciting. If you’ve got an idea that no one’s done before and a thought in your mind of ‘I wonder if I could do...’ then come and talk to us. We’ll deconstruct it, work out a feasible approach and then get cracking.GET IN TOUCH