What we do
Getting noticed in the new digital world is harder today that it’s ever been. Only a creative agency that specialises in digital can help you navigate all this. How? We start with your overall objectives, then map out who you need to talk to and where you’ll find them. This tells us what we need to craft so your message works in all the places it needs to appear.
To (over) simplify this process, take a look at three ways you could start thinking about creating communications.
What we do
Anyone who says digital has changed everything needs to take a breath. It hasn’t. Advertisers still need campaigns, only now they need to run on digital platforms. But what has changed is how creative agencies create and execute the work to make it effective. Gone are the days of just running your TV and print ads in digital and expecting results. Creating effective and award-winning digitally led campaigns is something YoungShand has been doing for some of NZ’s biggest companies for more than eight years.
Always On Comms
Unlike traditional campaigns that run and then disappear, Always On comms hang around and wait for your target consumer to interact with them. The messaging can be tailored depending on what they see and when, and what they do (or don’t do) after seeing it. Creating effective Always On campaigns takes specialist digital experience, much like the kind you’ll find at YS.
The YoungShand content team includes a full-time Director of Photography, a 2D/3D motion graphics animator, as well as a talented creative department. This means we can create virtually any type of content you might need, in-house, quickly and cost effectively.